Wholesale Coffee Co.
Brand Identity & Packaging Design
Creating an identity for a new wholesale, direct to consumer coffee brand.
Full brand identity development for a start-up coffee company including packaging design for their product range and supporting merch.
Embedded within the brand identity is a stylised latte art heart, supported by a vibrant, high contrast colour palette.
The design of supporting merchandise carried the new identity promoting a fresh and vibrant feel.
The brand launch included a new website which would provide the main sales channel for the coffee.
The art direction for social posts continued the new vibrant colorful approach, showcasing the range of different blends.
